If a fight breaks out in one of your retail locations, will your employees know how to de-escalate the situation?
If you are faced with a cyber-security breach, are you prepared to reassure your customers and shareholders?
If the "outrage brigade" decides to boycott and attack your brand through social media would you know what to do?
The only way to protect your brand from today's crises is to plan for them.
Our solutions include:
Planning and targeted messaging
Holding statements and releases
Crisis response team development
Employee training on de-escalation
Call-trees and action plans
Press narrative ownership
Measurement and reporting on the program success and future-forward recommendations